Using brochures for marketing is a very good way to appeal to a broad range of people to attract them to your business. It also allows you to present all-inclusive information clear and easy to read.
Each year there are thousands of new ways to build your brand and each year there are technological advances that allow any business to market themselves to almost anyone on earth (if you have the budget). What technology has also brought with it, is the ability to print anything in a very short amount of time, from anywhere in the world.
One of the most beneficial methods for marketing your business is also well-tested, convenient, and a very cost-effective way to get brand recognition. Brochures have been prevalent for decades, and that is because they are simply a great way to promote your business.
High-quality printed brochures are offered in a range of sizes and options delivering the definitive marketing solution for any business. Brochures allow your business to showcase services and products in extensive detail. At the same time, packaging it in an attractive format with high-quality color images of your products or team.
A brochure or pamphlet has printing on both sides and can include multiple pages or columns with comprehensive information on them. Additionally, creative brochures can be designed with multiple pages and bound together. Small brochures are normally referred to as pamphlets. Brochures are available in a variety of sizes, but are generally printed on a standard A4 size and then folded to suit. When it comes to printing brochures they are available in custom sizes and a heavier stock of paper if required. Brochures need to be durable so they last the length of the advertising campaign, and printing them on a heavier stock will ensure a longer life for your printing.
A print brochure is typically used as a sales tool so customers can be given further product or service information after showing interest in specific products or services. Using printed flyers in conjunction with brochures works to your advantage when to comes to marketing. Flyers can draw attention and your brochures can be used for those who show enough interest in your brand to know more. Brochures are a more in-depth look at your products and services that you draw towards with your printed flyers.
Printed Brochures For Marketing
Printed brochures are incredibly significant promotional and marketing tools, and they can be used to build your brand recognition, no matter what type of business or organization you run.
Print brochures feature printing on both sides, come in different folding options and can be printed using one sheet or multiple pages. While print brochures can be used for a wide variety of purposes, they are most suitable for extended business messages and to showcase a range of products with in-depth detail or complete lists of services offered to buy a business.
Uses for Brochures
Your church will benefit significantly from the use of quality brochure printing. The high-quality material will attract the attention you want to receive, and full-color brochure printing will get your message across like never before.
High-quality full-color printed brochures are the perfect way to promote your next event. Whether you are holding a music festival or a medical conference, the use of high-quality printed brochures will give your next event the attention it deserves.
Full-color brochures are one of the best ways to promote a new product. High-quality company branding used with high-resolution images is an excellent way to promote your brand and products.
The best way to attract people to your business grand openings is with attractive brochures. Printing brochures is a simple solution to get the word out about your new business. They are cost-effective and quick to print.
Advertise your restaurant specials by using brochures. You can even print a full menu on the brochures to draw more people to your business. Getting people through the door is made easier with superior marketing materials.
Trade Show Handouts
Distributing information about products is made easy at trade shows with the use of printed brochures. Using brochures sized to an easy handout size will ensure people take notice. High-quality imaging of your brand and products are vital to getting the attention you deserve. Creating great designs on your brochures for trade shows is important, so ask our design team how we can help.
How To Make A Brochure
If you need to know how to create a great brochure, there is one thing to understand. Designing methods for your brochure create the opportunity to put your personal branding stamp on your marketing materials. Brochures are an awesome way to do that. There are several things to consider when it comes to the design and creation of a brochure, and if you are about to attempt it yourself, here are a few tips.
- Make your brochures highlight to customers what you offer
- Original high-quality images
- Use bold color to attract attention
- Bold fonts to make reading simple
- Use your images to clearly communicate your brand message
- Think of unique and original ways to send your brand message
Your printed brochures are as good as your design, so the better the colors you use, the more attention you will attract for the right reasons. Creative brand designs will build your brand’s acknowledgment.
Brochures can be printed and folded in a range of sizes, and ways. How you fold your brochures can certainly increase or decrease their impact and the design of your brochure has vital importance to getting this right. Our design team is happy to discuss the best options for printing for maximum effect. We have years of experience in the printing of brochures and have expert designers on hand to assist you in the designs for your business marketing material.
When you design you brochures you must take into consideration how easy and enjoyable it is for the reader, and the images must be high quality. The colors of your brochure also make a difference. Keeping the colors to your brand association will push your brand image to the next level. Brand continuity in your marketing material is as important as your brand itself, so make sure your color schemes represent your brand as much as it does your products.
There are many ways to fold a brochure, with the simplest fold being a single fold or an accordion style fold pattern. The best way to decide on the fold of your creative brochures is to consider how you want the customer to read it. Choose the fold design that pushes the most important information you want to share to the front page. Make it easy to read and easy to take in all the information, to ensure your customers remain interested in what the brochure says.
Ideas To Create Brochures
Although brochures can be printed in many different sizes and folding layouts, creating a simple to read brochure is more important than creating something extravagant but impractical. When you choose creative brochures, it sends the message that you're offering something amazing. Your offer or product range needs to grab their attention or share the information you wish to get across. Consider what information it is you're trying to send when printing brochures and decide what size is most suitable. If you're not sure about designs straight away for your brochures, take a look at what your competitors are doing to get some ideas.
Printing Brochures in Bulk
Printing in bulk is a great option when you need to get the message across to a larger audience. If you are attending trade shows or large events where thousands of people attend, you can easily hand out 10,000 brochures in a weekend, and out bulk printing services really cut the costs down at these large quantities. When you are ready to print in large amounts it is ideal to get our design team to assist in the final stages of design to ensure your project is completed with no formatting or copy mistakes.
Including pictures in printed brochures will reinforce the ideas and the layout you choose matters. Pictures also break up the solid wall of text, which makes it much easier for customers to read.
We Make Buying Flyers Online Easy
Setting up your brochures for printing online is a simple process with NonStop Signs. Brochures can be designed and printed in quantities up to 25,000 so if you need printing in bulk scale, you’ve come to the right place.
If you are ready to start the printing process of brochures or maybe you want to create other fantastic marketing material for your product launches, grand opening, events or just for your business, you can get started online with NonStop Signs. If you need advice or have specific necessities when it comes to designing or shipping you can call us at 800-205-9005 or email us. We also offer a large range of business signage and a complete catalog of marketing solutions that might be suitable for your business.