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Wine Labels


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Custom Wine Labels Details

There are many reasons you might need a wine label. Perhaps you’re creating personalized bottles for a special occasion, such as a wedding or a corporate party. Perhaps you’ve decided to open your own winery and are branding your bottles for the first time. Luckily, we’re here to help with printing your wine stickers. In fact, we can even help you design your custom wine bottle labels.

The process is easy. You can choose from existing wine label templates or work with our team of graphic designers to create a unique design. Upload your artwork, approve the proof and voila- you’ll have your custom labels in no time!

Custom Wine Bottle Labels Specs


Our wine label maker allows for high-quality graphics to be printed on your wine labels. High-contrast black and whites are available as well as vivid colors that won’t fade!


Here are the dimensions of some of our more common wine stickers to help you determine the best fit (no pun intended):

Full Wraps

Full wraps stretch around most or all of most wine bottles. They easily fit logo, flavor, manufacturer information and ingredients all the way around.

Volo Wine Labels

Volo wine labels are useful for all wine bottles as well as larger beer bottles and growlers. These tags are 3.5″ x 4.5″, creating a “portrait” style label for the front of a bottle. While volo labels are excellent for showcasing a logo, as well as varieties of brews, these labels are typically used on bottles of “Bordeaux” style bottles. These include cabernet sauvignon and merlots. Additionally, red blends fall in this category.

Tear Drop Labels

Teardrop labels are the same size as volo labels but are landscape version. These are typically used for sparkling wine bottles, like champagnes or proseccos.

Square Labels

Square labels are versatile and considered a universal bottle size at 3.5″ x 3.5″.

We also offer mini sized wine bottle labels.

Wine Label FAQs

How do you print wine labels?

Although wine labels can be printed in-house, it’s often much easier to outsource it to a professional printer who can easily print thousands of stickers easily. The process begins with deciding exactly what size of sticker you need. Then, you can either use an easy template in the size provided to upload your artwork or work with a graphic designer to create a custom sticker. Then, you’ll decide how many you need, and the order will be sent to print!

What should I include on my wine labels?

When creating labels for your custom wine bottle, you should include most or all of the following information:

  • The name of your wine
  • The type of wine it is and the region
  • Keywords to describe the flavor profile
  • Bottling date
  • Alcoholic Content
  • Company information

Who approves wine labels?

The Alchohol and Tobacco Tax and Trade Bureau (TTB) is the governing body that approves wine labels. Basically, they govern claims on bottles to ensure that the contents are not misleading or harmful to consumers. A comprehensive list of the requirements and approval processes for custom wine labels can be found here.

What size wine label do I need?

The size of the sticker that will work best for your product depends on the size of a wine bottle you intend to label. Basically, there are a few standard sizes of bottles that will influence your decision, depending on the variety of wine. For example, Bordeaux bottles are often tall and skinny, while champagne bottles have a wide, short base and a narrow neck.

What paper is best for wine labels?

Choosing the paper that you use for your labels makes a difference. Glossy paper often makes the ink more prone to run during condensation or refrigeration. Matte paper will hold onto the ink much more easily. It’s also important to select the appropriate type of ink whether printing at home or choosing a commercial printer. Laser ink resists running when wet, but regular printer ink smudges easily in the same conditions.

How do I remove labels from wine bottles?

Removing labels from wine bottles is easy. To begin, we recommend doing large batches at a time to keep the process efficient. Then, gather as many bottles as you need to remove the labels from. Submerge them in a large container or bucket filled with water and add dish soap. Allow the bottles to soak for 24 hours, and the labels will practically fall off. Finally, you can lightly scrub each bottle, dry them and reuse for another batch. Now that’s what we call recycling.

What font should I use on my wine label?

Your color scheme will affect your fonts, so it’s important to figure out color scheme before looking at font options. Generally, wineries offering classic flavors and grapes use scripts or serif fonts that evoke a feeling of history. New, hip wines with experimental flavors and methods use bold type or sans serif to convey a contemporary flair.

Need help with your Wine Labels? We offer FREE DESIGN SERVICES!

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